Designed and developed a complete visual identity and packaging concept for the Labyou project, focusing on creating a modern and distinctive brand image. The work included logo creation, color palette selection, typography, and the design of packaging that reflects both aesthetic appeal and product functionality. Emphasized a clean, contemporary style while ensuring strong brand recognition across different supports (digital and print). Contributed to the overall creative direction by combining graphic design, product thinking, and visual storytelling to deliver a cohesive and market-ready re