Built a high-performance WordPress site from scratch, managing the full project lifecycle. I designed the entire visual identity, including custom color palettes and high-quality imagery, ensuring a cohesive brand experience. Key achievements: • Developed a user-friendly, responsive UI/UX for all devices. • Authored SEO-optimized blog content to boost organic reach. • Integrated full e-commerce functionality with a focus on speed. • Handled all graphic design and asset creation. A complete, "turnkey" digital solution delivered ahead of schedule.